Cookies Policy

Last updated: April 21, 2026

1. What Are Cookies?

Cookies are small text files that are stored on your device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the site owners. ServiceSignal uses cookies to improve your user experience and understand how you interact with our platform.

2. Types of Cookies We Use

We use the following categories of cookies:

Essential Cookies

These are necessary for the website to function properly. They enable you to navigate and use the platform, such as maintaining your session during an assessment. Without these cookies, the website cannot function correctly.

Analytics Cookies

We use Vercel Analytics to understand how users interact with our website. These cookies collect anonymized data such as:

  • Pages visited and time spent on each page
  • Click patterns and scroll depth
  • Device type and browser information
  • Geographic location (country-level only)
  • Referral source

Data is anonymized and cannot be used to identify you personally. We use this information to improve our website's performance and user experience.

Functional Cookies

These cookies remember your preferences and choices to enhance your experience. For example, they may remember your role selection or language preference.

Marketing/Advertising Cookies

Currently, ServiceSignal does not use marketing or advertising cookies. If this changes in the future, we will update this policy and seek your consent.

3. Cookie Details

Vercel Analytics Cookies:

  • Provider: Vercel Inc.
  • Type: Analytics
  • Expiry: Session-based
  • Purpose: Track website usage and performance
  • Privacy: vercel.com/legal/privacy

Session Cookies (Essential):

  • Type: HTTP cookies
  • Expiry: End of session
  • Purpose: Maintain assessment form state and prevent CSRF attacks
  • Data: Encrypted session token only

4. Cookie Consent

Essential Cookies: These are used without consent as they are necessary for the website to function.

Analytics Cookies: By continuing to use our website, you consent to the use of analytics cookies. We assume consent unless you disable cookies in your browser settings.

If you do not wish to accept cookies, you can disable them in your browser. However, this may affect your ability to use certain features of the website.

5. How to Control Cookies

You have the right to decide whether to accept or reject non-essential cookies. You can control cookies through your browser settings:

  • Chrome: Settings → Privacy and Security → Cookies and other site data
  • Firefox: Preferences → Privacy & Security → Cookies and Site Data
  • Safari: Preferences → Privacy → Cookies and website data
  • Edge: Settings → Privacy, search, and services → Cookies and other site data

Most browsers also allow you to clear cookies periodically. Please note that disabling cookies may affect website functionality.

6. Third-Party Cookies

Vercel Analytics may use cookies to track your activity across multiple websites. You can opt-out of Vercel Analytics by following their opt-out instructions at vercel.com/analytics.

7. Do Not Track (DNT)

Some browsers include a "Do Not Track" feature. Currently, ServiceSignal does not respond to DNT signals. However, you can disable cookies as described above to prevent non-essential tracking.

8. GDPR Compliance

For users in the European Economic Area, cookie use is subject to GDPR. By using our website, you consent to the use of cookies as described in this policy. Your consent can be withdrawn at any time by disabling cookies in your browser. For more information, see our Privacy Policy.

9. Changes to This Policy

We may update this Cookies Policy periodically. We will notify you of significant changes by updating the "Last updated" date and posting the changes on this page.

10. Contact Us

If you have questions about our use of cookies or this policy, please contact us:

Mackie AI Enterprises Limited

Company Number: 17107639

Registered in England & Wales

Email: [email protected]